Link building is getting other websites to have a link to your website. This is a very important strategy in SEO (Search Engine Optimization) and applies to a website or blog. It isn’t enough to get your website up live and hope someone finds you. You have to work to get traffic to your site. SEO link building can help do this for you. A lot of links on your site tells Google your website is a quality website with good content and helps with your page rank. The links however must be good quality links. A smaller amount of good quality links is better than a ton of low quality links.
Link building takes time and patience. There are many things you can do yourself to build links. Looking for something free to help you with link building? Jon Cooper an SEO consultant spent over 15 hours creating a very large, complete list of 200 link building strategies. He even categorized the strategies, gave them a time frame and a link value from low, to moderate, to high. http://pointblankseo.com/link-building-strategies For anyone who wants to try doing their own link building this is a valuable and free resource. Some strategies take a lot of time and others not so much. Using this resource to get good links and more traffic to your website means more money for you.
If this takes more time than you have or want to spend on the task, you can always pay someone to do it for you. Whichever way you chose this strategy should not be ignored.