Resolution: A decision to do something.  A new year is the time to start fresh.  We all make resolutions in our personal lives and sometimes we keep them, sometimes we don’t.

But what about your business?  Have you thought about what you are going to do to make 2010 a more profitable and enjoyable year?  Now is a good time to think about it and make a list of resolutions for your business.  Instead of just a list you can put them on a vision board.  Keep the board where you can see it and be reminded regularly of your “decision to do something”.

What are some resolutions that are reasonable and doable?  1) Try to attract new customers by exploring new marketing strategies and/ or increasing your current strategy. 2) Work on keeping current customers by “communicating.”  Build relationships by putting out  a newsletter, respond to emails in a timely manner, get customer feedback with surveys and offer incentives, discounts and coupons.  Keep fresh content on your website to give them a reason to come back, buy, or call you to take advantage of your services.  3) Network more.  Join discussion groups and you will establish yourself as an expert.  If you aren’t already, try utilizing Facebook and Twitter  to make some new contacts.   Start a blog.  That can help with search engine rankings and help inform current customers.  4) Try and stand out from the competition.  Think about your target market and understand who your products and services can help.  Attract their attention, offer something your competition doesn’t , and then advertise it!  5) Focus on what’s working and change what is not.  6) Lastly, resolve to work hard but remember to take time out and have a little fun.

Doing all the above and other things you might think of, just might help increase sales and this should be every businesses #1 resolution.  Remember to keep your New Year’s Resolutions and refine your business in 2010.  Happy New Year!