September 28th, 2009

I am amazed at how fast things are changing for the internet and business to business e-commerce.  E-Commerce is now universally recognized as having the largest potential for growth.  Email marketing has become ubiquitous and is now spreading to your phone with text messages.  If you are not keeping up with the latest and greatest, you are being left in the dust to wither and fade away.

There seems to be a lot of free service programs to build your own website popping up lately.  They give you a free website if you purchase a domain or have them host your website rags to riches dreams.  With most of these you have to build the site with the tools they give you.  Unfortunately they are usually about two years behind the current technology.  It takes them so long to make a content management system so that anyone can use it, without the knowledge of writing code, that by the time it hits the market, it’s already outdated. 

They are even selling homemade websites on e-bay now.  For under $100 you can have a functioning ebay type website.  But once you get it, what do you do now?  How do you get visitors to come to your site?  How do you update it?  What if there are major problems, like all of a sudden your site goes down?  These are very real circumstances and without professional help, your fortune could take a turn for the worse.